Where it fits
Contentful separates content management from the website or application that presents it. Teams model and edit content in a hosted system, then deliver it through APIs. Additional products support visual editing and personalization. The service remains relevant as a distinct content product within Salesforce.
How pricing works
Spaces, plan entitlements, seats, API calls and asset bandwidth matter when comparing options. Personalization and other products can have their own commercial arrangements. A content-platform subscription does not include an arbitrary frontend hosting account.
Choosing a setup
Contentful suits projects that need shared content across websites, apps or channels. Sanity is a useful alternative for another content-model and editing approach. The directory links Salesforce for company context without merging the CMS and CRM products into one profile.