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Salesforce

Hosted CRM applications and a platform for extending customer-facing business workflows.

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Where it fits

Salesforce combines finished CRM applications with a platform for custom business workflows. Sales and service teams use the hosted software, while developers extend it through platform tools and integrations. Those extensions do not turn a CRM licence into a general-purpose VM.

How pricing works

Costs depend on product, edition, user licences and selected add-ons. Usage-based AI products and connected applications may add separate charges. Implementation and integration work can also be substantial even when the software itself is hosted.

Choosing a setup

Salesforce belongs in the directory as an example of a company spanning SaaS and PaaS. Its CRM, Heroku application platform and Contentful content product have different jobs and budgets, so they retain distinct profiles linked where the relationship is useful.

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